Services · Visualization & Storytelling
Brand identity & rebranding
Visual systems built to hold up over time and across sub-brands. Logo, brand manual, stationery, templates, social kits — designed to last well beyond go-live.
Who it’s for
For research centers, institutions, and multi-brand organizations that need a coherent visual system applicable to scientific publications, institutional communications, social, and events.
How we work
Co-design with the communication manager. Three iteration cycles tested on real materials (a report, a LinkedIn post, a sample slide). 8-12 weeks.
What the client gets
A brand manual written so a new team member can apply it correctly within two days of onboarding. No implicit decisions.
Client input
- Brand vision or positioning already defined
- Existing assets (if rebranding)
- List of target channels and applications
Pianeta deliverables
- Logo + usage variants
- Complete brand manual
- Stationery (letterhead, business cards, email signatures)
- Editorial templates (reports, papers, decks)
- Modular social kit
- Sub-brand system
Other services in Visualization & Storytelling
- Editorial & educational design Illustrated books, educational systems, complex infographics. We turn scientific research into visual narratives that work for audiences from children to institutional decision-makers.
- Illustration & infographics Editorial illustration and scientific infographics. Designed to be read, not just looked at — with multi-layered reading systems.
- Microsites & data stories Narrative microsites that use data and visual storytelling to communicate research, reports, and campaigns. Lightweight stack, performance budget, carbon-aware.