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Services · Visualization & Storytelling

Brand identity & rebranding

Visual systems built to hold up over time and across sub-brands. Logo, brand manual, stationery, templates, social kits — designed to last well beyond go-live.

How we work
Brand identity & rebranding

Who it’s for

For research centers, institutions, and multi-brand organizations that need a coherent visual system applicable to scientific publications, institutional communications, social, and events.

How we work

Co-design with the communication manager. Three iteration cycles tested on real materials (a report, a LinkedIn post, a sample slide). 8-12 weeks.

What the client gets

A brand manual written so a new team member can apply it correctly within two days of onboarding. No implicit decisions.

Client input

  • Brand vision or positioning already defined
  • Existing assets (if rebranding)
  • List of target channels and applications

Pianeta deliverables

  • Logo + usage variants
  • Complete brand manual
  • Stationery (letterhead, business cards, email signatures)
  • Editorial templates (reports, papers, decks)
  • Modular social kit
  • Sub-brand system

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Multi-agent audience simulation to test creative concepts before production. Quantitative validation that complements (rather than replaces) creative judgment.

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